The path to becoming a CMO is as varied as it is muddled. Many #2s find themselves pigeonholed as specialists and struggle to get the breadth of exposure they need to move into the CMO role. The CMO Huddles Insider program addresses these challenges head-on, providing a safe space for aspiring CMOs to share, care, and dare each other to the next level.
From skill-building workshops to peer-to-peer conversations, here are 5 ways you can accelerate your track to CMO below.
1. Exclusive Access to Industry Experts
In the ever-evolving landscape of B2B marketing, access to industry experts is paramount. Huddles Insider provides a unique opportunity to engage with established leaders in various critical B2B marketing domains, offering insights directly relevant to the CMO role.
Every month, Insiders are invited to join Bonus Huddles, which are live Q&A sessions with industry experts. These sessions, moderated by Drew Neisser, delve into specific B2B marketing topics, fostering an environment of interactive learning which grants perspective outside of specialized roles. From Forrester’s Marketing Benchmarks to Generative AI to GTM strategies, Bonus Huddles encompass a range of vital subjects, ensuring a well-rounded marketing skill set.
2. Peer Learning and Networking
A robust professional network is worth a thousand opportunities. Huddles Insider connects like-minded peers to collaboratively tackle challenges, sharing unique perspectives and experiences in two important ways.
- Insider Huddles: You’ll meet virtually with peers 3-4 times a year to swap challenges, solutions, and connections. Conversations will be moderated by Drew to ensure you maximize your hour with your peers. In between Insider Huddles, you’ll be encouraged to connect with fellow Insiders to set up your own 1:1s.
- Slack: Our workspace offers access to 15+ specialized channels (i.e. #vendor-recs, #cmo-stratefy, #looking-to-hire. These channels encourage continuous engagement with the Huddles ecosystem at large, making it easy to seek advice, share opportunities, and find support.
3. Strategic Insights and Industry Trends
Staying attuned to the trends and strategic insights that are top of mind for CMOs today is crucial. The Insider program ensures participants are well-informed through a blend of engaging and strategic resources straight to your inbox.
- Huddles Recaps (bi-monthly): Our coveted Recaps provide an inside look at the challenges B2B CMOs are facing along with the solutions they’re deploying. Each recap sums up key insights via pithy, actionable summaries from select CMO Peer Huddles, Bonus Huddles, and Career Huddles. Many Huddlers find recaps alone worth the membership fee.
- Huddle Up Newsletter (monthly): Want even pithier? Our newsletter condenses a month’s worth of CMO Peer Huddles into 5-6 key takeaways. This distilled knowledge empowers participants to remain on top of what CMOs are thinking about today and in the future, positioning them as thought leaders and innovators within their respective fields.
4. Tailored Professional Development
Acknowledging the unique needs of direct reports to B2B CMOs, the program offers tailored professional development that bridges skill gaps and prepares participants for the demanding CMO role.
Monthly Career Huddles offer pragmatic guidance on crucial topics such as personal branding, interviewing and negotiation, and LinkedIn networking. These private Q&As with career development and executive placement experts ensure participants are equipped not only with industry knowledge but also with the soft skills essential for successful leadership. Insiders can top this all off via a 1:1 coaching with renowned CMO expert and coach, Drew Neisser.
5. Fast-Track Your Career Growth
The CMO Huddles Insider program isn’t just a program—it’s a dynamic catalyst for your professional journey. It’s a toolkit comprising direct access to experts, an unwavering network, cutting-edge insights, and bespoke personal growth strategies. And this toolkit isn’t a mere accumulation of resources; it’s an investment in transformation.
Armed with these resources, you’re not merely navigating the path to CMO; you’re charting a course with unwavering confidence, fueled by the ammunition to make an indelible mark in the present with an eye on shaping the future.
If you’re interested in joining the Insider community or know someone who would be a great fit, apply here. If you want to learn more, email support @ cmohuddles (dot) com.