Social News Roundup | July 17, 2015

1. Report: Sporting Events and Concerts Are the Most Social

Photo courtesy of SocialTimes

Live events are becoming increasingly social. While sporting events and concerts see some of the highest engagement, many other types of events also have users sharing branded content. See how to expand your brand’s reach at events here.

2. Facebook Eyes Music-Streaming Service (Report)

Photo courtesy of SocialTimes

News reports say that Facebook is looking to adopt a music system that will help rights holders find their music videos for removal or for profit. Sources state that the service will eventually expand into audio streaming. Find out more on SocialTimes.

 

3. Facebook’s Latest News Feed Change Lets You Pick Who You See First

Photo courtesy of Mashable

Facebook has introduced a new feature: the ability to select who appears first on your news feed. This feature, “See First,” lets users select the friends and pages whose posts they would like to see on the top of the news feed. There are also options to unfollow users, reconnect with people you’ve previously unfollowed and discover new pages. Learn more here.

4. Snapchat Update Puts News Before Stories From Friends

Photo courtesy of Mashable

The Snapchat “Stories” page now places its news content and live content above your friends’ updates. The change is a push to increase engagement with the app’s curated content. Discover the recent update on Mashable.

 

5. How Do Facebook, Twitter Users Consume News? (Report)

Photo courtesy of SocialTimes

59 percent of Twitter users and 63 percent of Facebook users consume breaking news on the respective social media channels. More details can be found here.

 

6. Millennial Marketing Tips From 4 of the World’s Biggest Digital Platforms

Photo courtesy of Adweek

Four of the most popular social media platforms give brands advice on how to target Millennials, noting an emphasis on influencer marketing and local campaigns. Learn more from these key players here.