Social News Roundup | August 8, 14

1. Embedded Tweets Now Available on Twitter.com

On Twitter.com, users can now embed tweets within another tweet. Read more…

2. Facebook’s Ad Improvements are Driving Their Revenue Growth

Facebook’s strong Q2 earnings are driven by new initiatives that include improving the quality and relevancy of ads and new tools like ad preferences or interest-based ads. Read more…

3. Twitter Lets Advertisers Buy Against Campaign Goals

Twitter has released a new tool for advertisers that lets them manage their campaigns based on goals such as driving web traffic, app installs or increasing followers. Read more…

4. YouTube Acquires Video-Editing Startup Directr

YouTube acquires Directr, a mobile application that allows users to create movies from a mobile device. Read more…

5. 13 Year-Old Came Up With an Anti-Cyber-Bullying Tool

13 year-old Trisha Prabhu has come up with a cyber-bullying tool called Rethink, which would filter messages that may be hurtful to others and ask posters to rethink the contents of their messages. Read more…