Social News Roundup | June, 12, 2015

1. 3 Surprising Benefits of Scheduling Your Tweets 

 

Photo courtesy of AdWeek

Scheduling your Tweets ahead of time helps to create a stronger and more consistent brand voice, allows you to be creative and can relieve stress. Read more here.

2. American Pharoah May Be The Most Brand Friendly Horse Ever

 

Photo courtesy of AdWeek

The last time a horse won a Triple Crown, 1978, was years before many advances in the digital world and ad industry. Even before American Pharoah’s win, he had marketing deals, and was making history in advertising. See some of his deals here.

3. 5 Ways to Maintain Brand Cohesion on Social Media

 

Photo courtesy of Social Times

Social Times shares the 5 ways to make sure that your brand has a consistent voice on social media. Check out the full infographic.

 

4. May Media Publishers Report: Bleacher Report, BuzzFeed Video on the Rise

Photo courtesy of AdWeek

BuzzFeed Video has seen the highest increase in engagement- 45% up from April- across Facebook, Twitter and Instagram.

See the full report.

 

5. Instagram Cleans Up Its Website To Mimic Mobile and Make Photos Pop

 

Photo courtesy of Mashable 

Take a look for yourself.

 

6. Facebook Now Wants You to Explore What’s Trending in 5 Topics

 

Photo courtesy of Mashable

Facebook is testing the organization of its Trending section on the homepage. The updates to this area will help make Facebook an effective distribution platform for publishers to share their content.

Here’s more information.