At Renegade, our radar is always tuned to Enterprise B2B organizations that demonstrate their brand stories effectively. I thought I'd share a snapshot of Accenture's approach as an example of how message and content are co-ordinated to offer extreme value to their customers and prospects. Accenture's home page starts with a bold assertion: "New isn't on its way. We're applying it right now." And its Story Hub...
Co-ordinating Your Message and Content
