Renegade Resources

We definitely eat our own dog food at Renegade just as our mascot Louie likes to do. That means, we “sell through service,” consistently providing high-value content for B2B marketers absolutely free and without gates. In fact, we have so much good content (podcast, newsletter, blog, special reports & more) that it can be a bit overwhelming, so be sure to our search bar to find subjects of specific interest.

Rewriting the Rules: How 2024’s Top B2B Marketers Are Shaping Tomorrow

BLOG

November 19, 2024

How did 2024 go for B2B marketers? With extended buying cycles, tightened budgets, and heightened sales expectations, it had its share of challenges. Despite these obstacles, top marketing executives demonstrated remarkable adaptability and innovation, finding creative ways to deliver results with constrained resources. We’re proud to present these exceptional leaders in our latest eBook, “The 101 Top B2B Marketing Influencers...

Unlocking PR-able B2B Research

PODCAST

November 15, 2024

GUEST:
Becky Lawlor - Curtis Sparrer,
, Redpoint - Bospar

What does it take to create B2B research that journalists can’t resist? In this episode, Drew Neisser sits down with research experts Becky Lawlor of Redpoint Content and Curtis Sparrer of Bospar PR to reveal the secrets of crafting and...

JD Dillon - Laura Beaulieu - Kevin Briody

The Focus Factor: Driving B2B Success

PODCAST

November 8, 2024

GUEST:
JD Dillon - Laura Beaulieu - Kevin Briody,
CMOs, Tigo Energy - Holistiplan - Meteor Education

For CMOs, strategy is as much about what not to do as it is about what to focus on. In this episode, we explore the transformative power of focus with three marketing leaders who have mastered the art of saying...

Tejal Parekh - Rebecca Stone - Suzanne Reed

Customer Advocacy Fuels Customer-Driven Growth

PODCAST

November 1, 2024

GUEST:
Tejal Parekh - Rebecca Stone - Suzanne Reed,
CMOs, Upside - Cisco - LBMC

Most businesses profess to love their customers. However, only a few have figured out how to transform brand love into advocacy on a consistent and scalable basis. Enter this episode’s guests: Tejal Parekh, previously of Upside Rebecca Stone of Cisco...

Smart Brevity: The Art of Saying More with Less

BLOG

October 28, 2024

In today’s attention-starved business environment, the ability to communicate clearly and concisely can make or break a CMO’s success. Roy Schwartz, co-founder of Axios and Axios HQ and co-author of Smart Brevity, joined a CMO Huddles Career Huddle to share powerful insights into transforming corporate communication. His techniques, once used to revolutionize digital news delivery at Axios, are now helping...

Disrupt or Be Disrupted: Big Ideas for 2025’s CMOs

PODCAST

October 25, 2024

GUEST:
Drew Neisser,
Penguin-in-Chief, CMO Huddles

In this special Drew-on-Drew episode of Renegade Marketers Unite, Drew Neisser sits down with… himself, to tackle the biggest marketing questions for 2025. From AI’s takeover to the comeback of in-person events, Drew wrestles with the trends that will shape...

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